SEO, Focus, Users

The Day that SEO Died (Sort of) - 'Net Features - Website Magazine: "There is an even better way to handle this issue. Stop thinking about ranking entirely or which keywords cause which action on which page. Instead, focus on the user, their experience and the impact those customers make on your enterprise. That’s likely not going to be the answer you want to hear, but that’s what you’ll get from anyone talking about this topic today."

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