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Brains, Artificial Intelligence, Processors

What do you need: a calculator or human-like intelligence? --

Processors That Work Like Brains Will Accelerate Artificial Intelligence | MIT Technology Review: "...“Modern computers are inherited from calculators, good for crunching numbers,” says Dharmendra Modha, a senior researcher at IBM Research in Almaden, California. “Brains evolved in the real world.” Modha leads one of two groups that have built computer chips with a basic architecture copied from the mammalian brain under a $100 million project called Synapse, funded by the Pentagon’s Defense Advanced Research Projects Agency...."




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Amazon, Google, Shopping Search

The giants are at war -- Amazon (shopping) vs Google (search/ads) --

Amazon vs. Google: It's A War for the Shopping Search - WSJ.com: "...One happy advertiser using Google's new ads is John James, chief executive of Acumen Brands, which owns retailer CountryOutfitter.com. The product-listing ads "perform very well," he says, particularly when searchers know what they are seeking, like the Ariat Rambler Cowboy Boots his company advertises on Google. "They are definitely a way to unlock value compared to old text ads," Mr. James says. At stake is supremacy in the U.S. e-commerce market, which comScore expects to rise 14% to around $210 billion this year. While many think of Amazon and Google as being in separate businesses, the two are locked in fierce competition to be the first search box shoppers turn to when they are browsing products online. As more Internet users begin searches on Amazon's marketplace—which comprises an array of vendors besides itself—Google loses an opportunity to show them ads...."





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Science, Scientists, Data Loss

Data loss -- it's a problem, a big problem --

Scientists losing data at a rapid rate : Nature News & Comment: "... The authors of the study, which is published today in Current Biology1, looked for the data behind 516 ecology papers published between 1991 and 2011. The researchers selected studies that involved measuring characteristics associated with the size and form of plants and animals, something that has been done in the same way for decades. By contacting the authors of the papers, they found that, whereas data for almost all studies published just two years ago were still accessible, the chance of them being so fell by 17% per year. Availability dropped to as little as 20% for research from the early 1990s...."




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Fraudulent Web Traffic, the Bots, Statistics

Web traffic statistics? Garbage. It's mostly bots --

Solve Media Blog, Fraudulent Web Traffic Tips the Scale in the United States: "...“Today’s data is a wake up call for unprotected US publishers and advertisers alike - as an industry, we can no longer deny that bot traffic is eating away at the overall quality and effectiveness of our collective saleable audience. Think of it this way - a premium could be charged by publishers who commit to ensuring human verification of audiences - that level of security and guaranteed performance is where publishers should focus first as they attempt to create and sell new advertising products to brands,” said Chris Wysopal, Chief Technology Officer, Veracode and member of Solve Media’s Security Council. Bots crowd web, video and mobile traffic and cause advertisers to pay for impressions, views and clicks that are not being engaged with by real people. Malicious bots undermine the security of the web and cause harm, including stealing publisher content, creating spam assets and phishing..."




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